9 May 2022

Convention Bureau Event Park Amsterdam is taking part in the IMEX in Frankfurt for the first time this year. With over 80 participating countries, 8,000 visitors (including hosted buyers and trade visitors) and 70,000 pre-scheduled appointments in 2019, IMEX is the largest trade fair in Europe for planners and organisers of business meetings. For Convention Bureau Event Park Amsterdam, the trade fair is a good opportunity to represent the business tourism market within the municipality of Haarlemmermeer and to meet relations and prospects.


This year the trade fair will be held from 31 May to 2 June. Convention Bureau Event Park Amsterdam is part of the stand of the Netherlands Board of Tourism & Conventions (NBTC). With over 2,500 exhibitors from more than 150 countries, IMEX offers the meeting planner a unique opportunity to meet all possible international suppliers on one exhibition floor.

"IMEX is one of the two international trade shows we will be participating in this year," said Michiel Smilde, destination manager of Convention Bureau Event Park Amsterdam. "Together with the other participants in 'the Holland stand' we are making an effort to bring multi-day international business meetings to the Netherlands, with our own focus of course on the municipality of Haarlemmermeer, the 'countryside of Amsterdam'. The Netherlands is a perfect destination for international business meetings. We are a small country with a lot of variety and our cities offer countless opportunities and many special locations and facilities." 

Business tourism market

Convention Bureau Event Park Amsterdam represents the business tourism market within the municipality of Haarlemmermeer and contributes to the PR & marketing of 15 partner hotels, 6 event locations up to 25,000 m² and 8 suppliers. It also acts as an independent advisor to (inter)national meeting planners in the region. "In addition to our special story about the origins of our region, that we made land from water and still live six metres below sea level (on average), we know how to entice more and more international planners to stay and organise meetings in our beautiful green region under our motto 'available, accessible & affordable'," Smilde says.

Are you planning to visit IMEX? Then we would be pleased to meet you at stand E100! You can schedule an appointment with us via the following website: Meet us in Frankfurt